top of page
Circadia - Nat Geo
Team
Esha Netto, Raynee Quillen
Role
1 in 3 adults don’t get enough sleep, often due to being out of sync with their chronotype—your body’s natural sleep-wake rhythm, categorized as Lion, Bear, Wolf, or Dolphin.​
​
Circadia by Nat Geo is a perfume collection that helps people reconnect with these rhythms through scent. Each fragrance pairs a chronotype with an endangered animal, turning scent into a tool for self-awareness and conservation.
Art Direction, Copywriting
.png)
.png)
.png)
.png)
Since Nat Geo’s core values are rooted in education, the perfume packaging doubles as a book that teaches you about your chronotype and how to live in harmony with it.



It also includes a reusable reflective bookmark that showcases the animal’s habitat and serves as a lasting reminder of your chronotype identity.
_edited.jpg)
.png)



.jpg)
.jpg)
bottom of page
