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Hellmans - Real Flavour, Real You
Team
Esha Netto, Ariana Spitaleri
Role
With Real Flavour, Real You, Hellmann’s returns to its roots—real ingredients, real taste, and real people.
The campaign celebrates individuality, in how we eat and who we are. Hellmann’s is more than a flavour enhancer; it’s a form of self-expression. Because just like people, Hellmann’s sauces have personality too.
Creative strategy, Art Direction, Copywriting
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